Vivienne Westwood — Website Redesign & CMS Integration
A redesign and full technical modernization of the site on Nuxt, with deep Directus admin panel integration, SEO optimization and business process integrations.
The
challenge.
A redesign and full technical modernization of the site on Nuxt, with deep Directus admin panel integration, SEO optimization and business process integrations.
The project included a complete redesign of the Vivienne Westwood website with a focus on speed, scalability and content manageability. The site was fully rewritten on Nuxt and integrated with Directus, so most sections can be managed directly from the admin panel without developers.
We implemented a new design system, site search and a favorites feature, and laid the architecture for connecting payment systems and expanding e-commerce capabilities later. The project is ready for SEO promotion and scales easily to new integrations.
Special attention went to order automation: we implemented waybill generation and delivery cost calculation through the Nova Poshta API, order transfer to the CRM and synchronization with a chatbot.
How we
worked.
From brief to launch — clear stages, each with a visible result.
Analysis and brief
We gathered requirements, studied the audience and competitors, and agreed on the structure.
Design
Prototypes of key pages and UI design for desktop and mobile.
Development
Frontend, admin panel and integrations with external services.
Launch
Testing, deployment, team training and warranty support.
What the
client got.
- Architecture optimization and the move to Nuxt made the site about 25% faster, expanded content management and functionality by more than 60%, improved SEO potential and scalability, and automated order processing through integrations with Nova Poshta, the CRM and a chatbot.
Before and after.
Before
- Sales through social networks and messengers
- Catalog in spreadsheets, manual stock tracking
- Payment only by card transfer
- No sales funnel analytics
After
- Architecture optimization and the move to Nuxt made the site about 25% faster, expanded content management and functionality by more than 60%, improved SEO potential and scalability, and automated order processing through integrations with Nova Poshta, the CRM and a chatbot.
Technologies
used.
Everything running in production.
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accepting projects for Q4 2026